{"id":51152,"date":"2025-10-11T14:56:56","date_gmt":"2025-10-11T14:56:56","guid":{"rendered":"https:\/\/site.itshrt.com\/worldnews\/how-indie-theaters-are-evolving-in-a-new-era-everybody-wants-movies-in-their-lives\/"},"modified":"2025-10-11T14:56:56","modified_gmt":"2025-10-11T14:56:56","slug":"how-indie-theaters-are-evolving-in-a-new-era-everybody-wants-movies-in-their-lives","status":"publish","type":"post","link":"https:\/\/site.itshrt.com\/worldnews\/how-indie-theaters-are-evolving-in-a-new-era-everybody-wants-movies-in-their-lives\/","title":{"rendered":"How indie theaters are evolving in a new era: &#8220;Everybody wants movies in their lives&#8221;"},"content":{"rendered":"<p> <script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6606220950177433\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- ItShrt World News -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-6606220950177433\"\r\n     data-ad-slot=\"1882483372\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\r\n<br \/>\n<\/p>\n<div id=\"\">\n<p>Audiences have been enjoying films at movie theaters for decades, but streaming and expensive\u00a0<span class=\"link\"><a href=\"https:\/\/www.cbsnews.com\/video\/movie-theaters-eye-new-tactics-to-improve-ticket-sales\/\" target=\"_blank\" data-invalid-url-rewritten-http=\"\">ticket prices<\/a><\/span>\u00a0have impacted\u00a0<span class=\"link\"><a href=\"https:\/\/www.cbsnews.com\/news\/film-industry-streaming-pandemic-impact\/\" target=\"_blank\" data-invalid-url-rewritten-http=\"\">moviegoing habits<\/a><\/span>. For the owners and operators of independent theaters, survival means getting creative.\u00a0<\/p>\n<p><span class=\"link\"><a href=\"https:\/\/www.cbsnews.com\/video\/kevin-smith-ava-duvernay-and-more-share-movies-they-love\/\" target=\"_blank\" data-invalid-url-rewritten-http=\"\">Kevin Smith<\/a><\/span>, the man behind cult classics like &#8220;Clerks&#8221; and &#8220;Mallrats,&#8221; bought a theater in Atlantic Highlands, New Jersey, in 2022. It was the cinema he&#8217;d gone to growing up. He renamed it Smodcastle Cinemas, and hoped that even as it reeled from COVID-19 shutdowns, he could rekindle the magic he&#8217;d loved as a child.\u00a0<\/p>\n<p>&#8220;I learned more about myself sitting in this (theater) than I ever did sitting in a classroom or sitting in church or something like that, and it led me to the rest of my life,&#8221; Smith said.\u00a0<\/p>\n<p>But the reality of operating the movie theater was difficult, even for a celebrity like Smith. They operate as a non-profit, Smith said, because if they functioned as a for-profit business, they &#8220;would die.&#8221; Smith can bring in celebrity guests for Q&amp;A sessions and other events. The theater also hosts an annual film festival.\u00a0<\/p>\n<figure class=\"embed embed--type-image is-image embed--float-none embed--size-medium\">\n<p>      <span class=\"img embed__content\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/assets2.cbsnewsstatic.com\/hub\/i\/r\/2025\/10\/11\/dbc7ef79-ae3e-4747-8b86-a7cff0f30fcb\/thumbnail\/620x349\/0e6d88a863c645f92d940e8b792a3019\/1011-satmo-miller.jpg#\" alt=\"1011-satmo-miller.jpg \" height=\"349\" width=\"620\" class=\" lazyload\" srcset=\"https:\/\/assets2.cbsnewsstatic.com\/hub\/i\/r\/2025\/10\/11\/dbc7ef79-ae3e-4747-8b86-a7cff0f30fcb\/thumbnail\/620x349\/0e6d88a863c645f92d940e8b792a3019\/1011-satmo-miller.jpg 1x, https:\/\/assets1.cbsnewsstatic.com\/hub\/i\/r\/2025\/10\/11\/dbc7ef79-ae3e-4747-8b86-a7cff0f30fcb\/thumbnail\/1240x698\/7d111753ddee61ab14107e2fc2c5a24b\/1011-satmo-miller.jpg 2x\" loading=\"lazy\"\/><\/span><figcaption class=\"embed__caption-container\">\n<p>                  <span class=\"embed__caption\">Smodcastle Cinemas in Atlantic Highlands, NJ.<\/span><\/p>\n<p>                  <span class=\"embed__credit\"><\/p>\n<p>                CBS Saturday Morning<\/p>\n<p>                          <\/span><br \/>\n              <\/figcaption><\/figure>\n<p>&#8220;Saving my childhood theater with my friends? Dream come true, worst financial investment I ever made in my life,&#8221; Smith said.\u00a0<\/p>\n<p>On the opposite coast, film store Vidiots has been bringing <span class=\"link\"><a href=\"https:\/\/www.cbsnews.com\/movies\/\" target=\"_blank\" data-invalid-url-rewritten-http=\"\">new movies to audiences<\/a><\/span> for 40 years. When it opened in Santa Monica, Los Angeles, in 1985, it operated as a traditional video store with an extensive and rare collection of films. In 2023, Vidiots moved to Eagle Rock and expanded into an exhibition space, reviving the historic Eagle Theater.\u00a0<\/p>\n<p>&#8220;We opened to uncertainty,&#8221; said executive director Maggie MacKay. &#8220;We had no idea if people would come, and they did. And they&#8217;ve been coming ever since.&#8221;\u00a0<\/p>\n<p>MacKay said Vidiots has become a touchstone for local kids.\u00a0<\/p>\n<p>&#8220;One of the biggest surprises and the happiest surprises for us and the thing that I think I most wanted to happen here is that young people come here,&#8221; she said. &#8220;Teens, tweens are getting dropped off by their parents. And because this place is affordable and welcoming and nonjudgmental and safe, they are coming here all the time. We&#8217;ve got kids growing up here who call the video store their video store. We have a kid who calls it &#8216;my video store.&#8217; That kid has no idea that that is a very unique thing to say in the 2020s.&#8221;<\/p>\n<figure class=\"embed embed--type-image is-image embed--float-none embed--size-medium\">\n<p>      <span class=\"img embed__content\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/assets2.cbsnewsstatic.com\/hub\/i\/r\/2025\/10\/11\/0e68f48b-2273-4f7d-bb58-e8d1f274115d\/thumbnail\/620x409\/1a316600cda1c36c3f7d4fd1c9a081bc\/gettyimages-2237982592.jpg#\" alt=\"HBO's Task LA Screening and Panel in partnership with KCRW and The Ringer \" height=\"409\" width=\"620\" class=\" lazyload\" srcset=\"https:\/\/assets2.cbsnewsstatic.com\/hub\/i\/r\/2025\/10\/11\/0e68f48b-2273-4f7d-bb58-e8d1f274115d\/thumbnail\/620x409\/1a316600cda1c36c3f7d4fd1c9a081bc\/gettyimages-2237982592.jpg 1x, https:\/\/assets1.cbsnewsstatic.com\/hub\/i\/r\/2025\/10\/11\/0e68f48b-2273-4f7d-bb58-e8d1f274115d\/thumbnail\/1240x818\/3ab4803c7861b189ad760e747638b446\/gettyimages-2237982592.jpg 2x\" loading=\"lazy\"\/><\/span><figcaption class=\"embed__caption-container\">\n<p>                  <span class=\"embed__caption\">A line waits to enter a screening of HBO&#8217;s &#8220;Task&#8221; at Vidiots in Los Angeles, California.<\/span><\/p>\n<p>                  <span class=\"embed__credit\"><\/p>\n<p>                Jesse Grant\/Getty Images for HBO<\/p>\n<p>                          <\/span><br \/>\n              <\/figcaption><\/figure>\n<p>Like Smodcastle, Vidiots operates as a non-profit. That isn&#8217;t the only path to success for these kinds of theaters, though, as New York City&#8217;s Metrograph proves. The two-screen theater in Manhattan&#8217;s Lower East Side shows international and arthouse fare and operates as a for-profit. Business is booming, CEO Christian Grass said, with the theater recently enjoying its best summer on record.<\/p>\n<p>&#8220;People love going to the movies and people love the experience,&#8221; Grass said. The theater also has a bookstore, a magazine, a streaming service, an extravagant concession stand and a swanky bar and restaurant. The establishment has focused on building a sense of community, said Metrograph director of programming Inge de Leeuw, which ensures people keep coming back. MacKay said she&#8217;s also found people are looking for connection, community and a place they can go.\u00a0<\/p>\n<p>&#8220;Everybody wants movies in their lives, whether they know it or realize it or not,&#8221; MacKay said. &#8220;To save this thing, you have to make available every point of access for it. You have to make a return to a social experience.&#8221;\u00a0<\/p>\n<p>While independent theaters are taking different <a href=\"https:\/\/www.cbsnews.com\/video\/movie-theaters-struggling-fill-seats-embrace-longer-ads\/\" target=\"_blank\" rel=\"nofollow\" data-invalid-url-rewritten-http=\"\">paths to success<\/a>, they have one thing in common: They want to keep introducing new and classic films to audiences.\u00a0<\/p>\n<p>&#8220;You want to learn something about somebody, sit in the darkness and watch movies with them,&#8221; Smith said. &#8220;You will learn a lot about a person. You&#8217;ll find out if they&#8217;re empathetic. You&#8217;ll find out what makes them laugh. You&#8217;ll find out if there&#8217;s a real human being there, if there&#8217;s a heart underneath that all, man.&#8221;\u00a0<\/p>\n<\/p><\/div>\n<p><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6606220950177433\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- ItShrt World News -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-6606220950177433\"\r\n     data-ad-slot=\"1882483372\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\r\n<br \/>\n<br \/><a href=\"https:\/\/www.cbsnews.com\/news\/independent-theaters-evolve-kevin-smith-metrograph-vidiots-smodcastle\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Audiences have been enjoying films at movie theaters for decades, but streaming and expensive\u00a0ticket prices\u00a0have impacted\u00a0moviegoing habits. For the owners<\/p>\n","protected":false},"author":1,"featured_media":51153,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40],"tags":[283,311,455,977,979,816],"class_list":["post-51152","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-california","tag-los-angeles","tag-movies","tag-new-jersey","tag-new-york","tag-new-york-city"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How indie theaters are evolving in a new era: &quot;Everybody wants movies in their lives&quot; - World News<\/title>\n<meta name=\"description\" content=\"The owners and operators of independent cinemas are working to adapt as audience habits change.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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