{"id":79825,"date":"2026-07-10T17:19:09","date_gmt":"2026-07-10T17:19:09","guid":{"rendered":"https:\/\/site.itshrt.com\/hiphopmagizine\/run-dmcs-darryl-mcdaniels-joins-national-billboard-campaign-to-champion-brighter-futures-for-americas-kids\/"},"modified":"2026-07-10T17:19:09","modified_gmt":"2026-07-10T17:19:09","slug":"run-dmcs-darryl-mcdaniels-joins-national-billboard-campaign-to-champion-brighter-futures-for-americas-kids","status":"publish","type":"post","link":"https:\/\/site.itshrt.com\/hiphopmagizine\/run-dmcs-darryl-mcdaniels-joins-national-billboard-campaign-to-champion-brighter-futures-for-americas-kids\/","title":{"rendered":"RUN DMC\u2019s Darryl McDaniels Joins National Billboard Campaign To Champion Brighter Futures For America\u2019s Kids."},"content":{"rendered":"<p> <script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6606220950177433\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- ItShrt Hip Hop Magizine News -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-6606220950177433\"\r\n     data-ad-slot=\"9431463036\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><br \/>\n<\/p>\n<div>\n<p><span style=\"color: #000000;\">Today, millions of children across the country miss out on enriching summer experiences that help them learn, grow, and prepare for the school year ahead. To help close that opportunity gap, Clear Channel Outdoor (CCO) and the National Summer Learning Association (NSLA), the nation\u2019s only organization dedicated exclusively to summer learning for children, have partnered with The Felix Organization and A BroaderWay Foundation to launch a nationwide digital billboard campaign encouraging Americans to invest in the future of kids through the transformative power of summer.<\/span><\/p>\n<p><span style=\"color: #000000;\">Featured in the campaign as NSLA supporters are hip-hop legend Darryl \u201cDMC\u201d McDaniels, and award-winning Broadway star Idina Menzel who are lending their voices to raise awareness of the importance of summer learning and to inspire support for opportunities that help young people thrive.<\/span><\/p>\n<p>\u00a0<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-67072\" alt=\"\" width=\"2224\" height=\"1210\" srcset=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2.jpg 2224w, https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2-300x163.jpg 300w, https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2-768x418.jpg 768w, https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2-1024x557.jpg 1024w, https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2-276x150.jpg 276w, https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2-600x326.jpg 600w\" data-lazy-sizes=\"(max-width: 2224px) 100vw, 2224px\" src=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2.jpg\"\/><img decoding=\"async\" class=\"aligncenter size-full wp-image-67072\" src=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2.jpg\" alt=\"\" width=\"2224\" height=\"1210\" srcset=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2.jpg 2224w, https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2-300x163.jpg 300w, https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2-768x418.jpg 768w, https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2-1024x557.jpg 1024w, https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2-276x150.jpg 276w, https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/07\/Clear-Channel-2-600x326.jpg 600w\" sizes=\"(max-width: 2224px) 100vw, 2224px\"\/><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"color: #000000;\">Anchored by the message \u201cInvest in Summer. Change Their Future,\u201d the campaign will appear across CCO\u2019s digital billboards nationwide, directing audiences to SummerKids.org, where they can donate to support NSLA\u2019s work connecting children and families with affordable summer enrichment programs and youth development resources in their communities. Launching during National Summer Learning Week (July 6\u201310), an annual celebration that highlights the importance of keeping kids learning, engaged, and thriving all summer long, the campaign will run throughout the summer season.<\/span><\/p>\n<p><span style=\"color: #000000;\">McDaniels co-founded The Felix Organization in 2006 with Emmy Award-winning casting director Sheila Jaffe to provide children in foster care with new experiences and year-round enrichment opportunities. Menzel founded A BroaderWay Foundation in 2010 alongside artists, activists, and social workers to empower NY youth through the arts. Together, the two organizations have collaborated on summer programming rooted in a shared belief that every young person deserves access to a meaningful summer experience.<\/span><\/p>\n<p><span style=\"color: #000000;\">The demand for accessible summer programs continues to grow. According to a recent America After 3PM report, parents of 24.6 million children want a structured summer experience for their kids, yet 12.6 million of them are missing out, primarily due to cost. For kids who do participate, research consistently shows that high-quality summer programs improve academic skills, strengthen social-emotional development, and build the confidence and connections that shape a child\u2019s future.<\/span><\/p>\n<p><span style=\"color: #000000;\">This campaign is a call to action to help ensure every child in the U.S., regardless of background, income, or zip code, has access to a high-quality summer program.<\/span><\/p>\n<p><strong><span style=\"color: #000000;\">\u201cGrowing up, I learned that sometimes all it takes is one person, one opportunity, or one summer experience to change the direction of a young person\u2019s life,\u201d said Darryl \u201cDMC\u201d McDaniels, co-founder of The Felix Organization. \u201cEvery child deserves the chance to discover who they are, build confidence, and dream bigger than their circumstances. That\u2019s why I\u2019m proud to support this campaign and the National Summer Learning Association. When we invest in kids today, we\u2019re helping create stronger communities and brighter futures for all of us.\u201d<\/span><\/strong><\/p>\n<div class=\"code-block code-block-2\" style=\"margin: 8px auto; text-align: center; display: block; clear: both;\">\n<a title=\"Hip-Hop hats, buckets, snapbacks, beanies.\" href=\"https:\/\/rapindustry.com\/shop\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter wp-image-64516 size-full\" alt=\"\" width=\"800\" height=\"500\" src=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/04\/hip-hop-hats.jpg\"\/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-64516 size-full\" src=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/04\/hip-hop-hats.jpg\" alt=\"\" width=\"800\" height=\"500\"\/><\/a><\/div>\n<p><span style=\"color: #000000;\">\u201cSummer should be a season of possibility for every child,\u201d said Aaron P. Dworkin, CEO of the National Summer Learning Association. \u201cWe\u2019re incredibly grateful to Clear Channel Outdoor, Idina Menzel and A Broader Way Foundation, Darryl \u2018DMC\u2019 McDaniels, and The Felix Organization for joining us in this national effort to shine a spotlight on the life-changing impact summer learning programs can have on kid\u2019s lives. Together, we\u2019re sending a powerful message: when we provide high-quality summer opportunities for all kids, we provide brighter futures for all children and communities. We invite everyone to join us by visiting and supporting SummerKids.org.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cSummer is a pivotal time in children\u2019s lives and a season of potential that too many kids never get to fully experience,\u201d said Dan Levi, EVP &amp; Chief Marketing Officer, Clear Channel Outdoor and NSLA Board Member. \u201cThrough our longstanding partnership with NSLA, we\u2019ve seen the difference that visibility and awareness can make in connecting families to the summer learning resources their children need. I\u2019m so appreciative that Darryl \u2018DMC\u2019 McDaniels and Idina Menzel have graciously agreed to partner with CCO and NSLA to help more kids stay engaged and creative throughout the summer. Through this nationwide collaboration, we provide a powerful reminder of what\u2019s possible when influential leaders and mission-driven organizations come together to support young people.\u201d<\/span><\/p>\n<div class=\"code-block code-block-3\" style=\"margin: 8px auto; text-align: center; display: block; clear: both;\">\n<a href=\"https:\/\/www.bshntrk.com\/39S894\/9PDGHT\/\" target=\"_blank\" rel=\"nofollow noopener sponsored\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-63241\" alt=\"\" width=\"700\" height=\"400\" src=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/06\/DisneyHulu900.jpg\"\/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-63241\" src=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2026\/06\/DisneyHulu900.jpg\" alt=\"\" width=\"700\" height=\"400\"\/><\/a> <\/div>\n<p><!-- CONTENT END 1 -->\n\t\t\t\t\t\t\t\t\t<\/div>\n<script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6606220950177433\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- ItShrt Hip Hop Magizine News -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-6606220950177433\"\r\n     data-ad-slot=\"9431463036\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\n","protected":false},"excerpt":{"rendered":"<p>Today, millions of children across the country miss out on enriching summer experiences that help them learn, grow, and prepare<\/p>\n","protected":false},"author":1,"featured_media":79826,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[58,11160,39],"class_list":["post-79825","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-behind-the-scenes","tag-dmc","tag-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>RUN DMC\u2019s Darryl McDaniels Joins National Billboard Campaign To Champion Brighter Futures For America\u2019s Kids. - Hip Hop News<\/title>\n<meta name=\"description\" content=\"Today, millions of children across the country miss out on enriching summer experiences that help them learn, grow, and prepare for the school year ahead. 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