{"id":64358,"date":"2026-04-06T15:22:22","date_gmt":"2026-04-06T15:22:22","guid":{"rendered":"https:\/\/site.itshrt.com\/hiphopmagizine\/kanye-wests-bully-first-week-sales-are-in-as-deluxe-edition-nears\/"},"modified":"2026-04-06T15:22:22","modified_gmt":"2026-04-06T15:22:22","slug":"kanye-wests-bully-first-week-sales-are-in-as-deluxe-edition-nears","status":"publish","type":"post","link":"https:\/\/site.itshrt.com\/hiphopmagizine\/kanye-wests-bully-first-week-sales-are-in-as-deluxe-edition-nears\/","title":{"rendered":"Kanye West&#8217;s &#8216;Bully&#8217; First-Week Sales Are In As Deluxe Edition Nears"},"content":{"rendered":"<p> <script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6606220950177433\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- ItShrt Hip Hop Magizine News -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-6606220950177433\"\r\n     data-ad-slot=\"9431463036\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><br \/>\n<\/p>\n<div itemprop=\"articleBody\">\n<p><a href=\"https:\/\/hiphopdx.com\/artist\/kanye-west\" target=\"_blank\">Kanye West<\/a>\u2018s <em>Bully<\/em> has made a decent splash on the Billboard 200 despite the whirlwind of controversy leading up to its release.<\/p>\n<p>The album has debuted at number two on the chart after earning 152,000 equivalent units in its first week, according to <a href=\"https:\/\/www.billboard.com\/music\/chart-beat\/bts-arirang-second-week-number-one-billboard-200-chart-1236215482\/\" target=\"_blank\"><em>Billboard<\/em><\/a>. Of that figure, 96,000 came from streaming (98.43 million on-demand official streams) while 56,000 comprised of traditional sales.<\/p>\n<p>Ye was denied the top spot by K-Pop sensation BTS, whose 10th album <em>ARIRANG<\/em> earned 187,000 equivalent units in its second week following its blockbuster debut atop the Billboard 200 with 641,000 units.<\/p>\n<p><em>Bully<\/em> ends Kanye\u2019s 21-year streak of number one solo albums, becoming just his second solo LP to miss out on the Billboard 200 top spot since his 2004 debut <em>The College Dropout<\/em>, which also peaked at number two.<\/p>\n<p>At least this is one interpretation of the numbers.<\/p>\n<p>Gamma., the company founded by former Apple Music exec. Larry Jackson that distributed <em>Bully<\/em>, has claimed that the album actually earned over 200,000 equivalent units in its first week, which would be enough to dethrone BTS and secure the number one spot.<\/p>\n<p>On its Instagram Stories, Gamma. posted a \u201cfull seven-day sales and consumption\u201d breakdown claiming that <em>Bully<\/em> generated a total of 200,997 units.<\/p>\n<p>Neither <em>Billboard<\/em> nor <em>Luminate<\/em>, the data company that powers the Billboard charts, have yet responded to Gamma.\u2019s claims.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/hiphopdx.com\/wp-content\/uploads\/2026\/04\/kanye-bully-sales-gamma.png\" alt=\"\" width=\"640\" height=\"1074\" class=\"alignnone size-full wp-image-1114666\"\/><\/p>\n<p>Despite the album already featuring a generous 18 songs, there may be more where <em>Bully<\/em> came from.<\/p>\n<p>In a separate Instagram Story, Gamma. teased an upcoming expanded edition, <a href=\"https:\/\/www.instagram.com\/stories\/gamma\/\" target=\"_blank\">writing<\/a>: \u201cBully deluxe on the way.\u201d<\/p>\n<p>Further details, such as a release date or number of bonus songs, have yet to be announced.<\/p>\n<p>Meanwhile, Kanye West\u2019s recently-announced <a class=\"underline-link\" href=\"https:\/\/hiphopdx.com\/news\/kanye-west-wireless-festival-bully-tour\/\" target=\"_blank\">headlining sets at London\u2019s Wireless Festival<\/a> in July are drawing plenty of scrutiny due to his past antisemitic behavior.<\/p>\n<p>In recent days, <a href=\"https:\/\/www.bbc.co.uk\/news\/articles\/cwywnkdn3zno\" target=\"_blank\">a number of major sponsors have pulled out of the festival<\/a>, including Pepsi, Paypal and drinks giant Diageo.<\/p>\n<p>Even Prime Minister Sir Keir Starmer and London mayor Sadiq Khan have protested the move, with the former saying it is \u201cdeeply concerning\u201d that the controversial rapper has been booked to perform \u201cdespite his previous antisemitic remarks and celebration of Nazism.\u201d<\/p>\n<p>Ye, who recently <a href=\"https:\/\/www.instagram.com\/hiphopdx\/p\/DWoejbOiqXa\/\" target=\"_blank\">performed two sold-out shows at Los Angeles\u2019 SoFi Stadium<\/a> in support of <em>Bully<\/em>, is due to headline all three nights of Wireless Festival.<\/p>\n<\/p><\/div>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><br \/>\n<br \/><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6606220950177433\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- ItShrt Hip Hop Magizine News -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-6606220950177433\"\r\n     data-ad-slot=\"9431463036\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kanye West\u2018s Bully has made a decent splash on the Billboard 200 despite the whirlwind of controversy leading up to<\/p>\n","protected":false},"author":1,"featured_media":64359,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-64358","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kanye West&#039;s &#039;Bully&#039; First-Week Sales Are In As Deluxe Edition Nears - Hip Hop News<\/title>\n<meta name=\"description\" content=\"Kanye West&#039;s &#039;Bully&#039; has made a decent splash on the Billboard 200 chart, although his label Gamma. is disputing the album&#039;s sales.\" \/>\n<meta name=\"robots\" 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