{"id":55269,"date":"2026-02-20T00:25:40","date_gmt":"2026-02-20T00:25:40","guid":{"rendered":"https:\/\/site.itshrt.com\/hiphopmagizine\/north-west-signs-with-gamma-same-label-ye-is-collaborating-with\/"},"modified":"2026-02-20T00:25:40","modified_gmt":"2026-02-20T00:25:40","slug":"north-west-signs-with-gamma-same-label-ye-is-collaborating-with","status":"publish","type":"post","link":"https:\/\/site.itshrt.com\/hiphopmagizine\/north-west-signs-with-gamma-same-label-ye-is-collaborating-with\/","title":{"rendered":"North West Signs With Gamma, Same Label Ye Is Collaborating With"},"content":{"rendered":"<p> <script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6606220950177433\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- ItShrt Hip Hop Magizine News -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-6606220950177433\"\r\n     data-ad-slot=\"9431463036\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><br \/>\n<\/p>\n<div>\n<p><a href=\"https:\/\/www.xxlmag.com\/tags\/north-west\/\" target=\"_blank\">North West<\/a> signs with independent music company Gamma, the same label that is releasing <a href=\"https:\/\/www.xxlmag.com\/tags\/ye\/\" target=\"_blank\">Ye<\/a>&#8216;s upcoming new album, <i>Bully<\/i>.<\/p>\n<p>According to a <a href=\"https:\/\/www.rollingstone.com\/music\/music-news\/north-west-signs-gamma-label-ye-bully-album-1235519201\/\" target=\"_blank\"><i>Rolling Stone<\/i> report,<\/a> published on Thursday (Feb. 19), North West is an artist signed under Gamma, which is run by former Apple executive Larry Jackson. The media company is the same imprint that partnered with Ye, North&#8217;s dad, for <a href=\"https:\/\/www.xxlmag.com\/kanye-west-pushes-back-bully-deal-gamma\/\" target=\"_blank\">his 12th studio project, <i>Bully<\/i>,<\/a> due out on March 20.<\/p>\n<p>Details of North&#8217;s deal with Gamma weren&#8217;t disclosed but the 12-year-old rap prodigy is apparently in the studio recording music for her debut solo album. <\/p>\n<p>Earlier this month, <a href=\"https:\/\/www.xxlmag.com\/north-west-piercing-on-my-hand\/\" target=\"_blank\">North released her first official single,<\/a> &#8220;Piercing on My Hand,&#8221; on digital streaming platforms. The soul-sampled track, produced by Ye and Will Frenchman, features North bragging about her lavish teenage lifestyle.<\/p>\n<p>&#8220;Piercing on my hand, the other holdin&#8217; bands\/No friends, just fans, you wouldn&#8217;t understand,&#8221; North spits on the chorus. &#8220;Shoppin&#8217; in Japan, that&#8217;s where I always stand\/Went to school for two days, then I got banned.&#8221;<\/p>\n<p>As for her debut album, it&#8217;s tentatively titled <i>Elementary School Dropout<\/i>. In January of 2025, <a href=\"https:\/\/www.xxlmag.com\/kanye-west-beats-north-west-album\/\" target=\"_blank\">Ye briefly shared some info<\/a> on his daughter&#8217;s upcoming album in an Instagram post, which has since been deleted. <a href=\"https:\/\/pagesix.com\/2025\/01\/21\/parents\/kanye-west-credits-daughter-north-for-making-him-love-music-again\/\" target=\"_blank\">The update<\/a> featured a black-and-white image of North seated beside a keyboard.<\/p>\n<p>&#8220;This little girl made me love music again,&#8221; Ye wrote in the caption of a black-and-white image of North seated next to a keyboard. &#8220;She asked me to make beats for her I got back on the ASR Chopped up beats for her album and chopped every beats with my bare hand for BULLY.&#8221;<\/p>\n<p>There&#8217;s no official word on when North West would release her solo debut album.<\/p>\n<h3 style=\"text-align:center\">Listen to North West&#8217;s First Official Song &#8220;Piercing on My Hand&#8221;<\/h3>\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@kimandnorth\/video\/7603931451079281951\" data-video-id=\"7603931451079281951\" style=\"min-width:325px;max-width:605px\">\n<section> <a target=\"_blank\" title=\"@kimandnorth\" href=\"https:\/\/www.tiktok.com\/@kimandnorth?refer=embed\">@kimandnorth<\/a><\/p>\n<p>piercing on my hand out now<\/p>\n<p> <a target=\"_blank\" title=\"\u266c original sound - Kim and North\" href=\"https:\/\/www.tiktok.com\/music\/original-sound-7603931390241590046?refer=embed\">\u266c original sound &#8211; Kim and North<\/a> <\/p>\n<\/section>\n<\/blockquote>\n<div class=\"branded-app-shortcode-inarticle\">\n<div class=\"logo-wrap\" rel=\"fwef\"><img decoding=\"async\" src=\"https:\/\/townsquare.media\/wp-content\/uploads\/2019\/05\/www.xxlmag.png?w=100\" alt=\"XXL logo\"\/><\/div>\n<\/div>\n<p><h2 class=\"photogallery-title\">See 95 Unique Names Rappers Gave Their Kids<\/h2>\n<\/p>\n<\/div>\n<p><script src=\"https:\/\/www.xxlmag.com\/rest\/carbon\/api\/scripts.js?mver=624&#038;gver=9&#038;bid=812&#038;urls[]=https%3A%2F%2Fbtloader.com%2Ftag%3Fo%3D5642230212591616%26upapi%3Dtrue&#038;urls[]=https%3A%2F%2Fcdn.p-n.io%2Fpushly-sdk.min.js%3Fdomain_key%3DLT1Yn2pW9B5QzH6n4H2YlkQyVEfXVOOu82lt&#038;urls[]=https%3A%2F%2Ftownsquare.media%2Fpublic%2Fresources%2Fjs%2Fpubcid.min.js&#038;urls[]=https%3A%2F%2Fplatform.twitter.com%2Fwidgets.js&#038;urls[]=https%3A%2F%2Fapis.google.com%2Fjs%2Fplatform.js&#038;urls[]=https%3A%2F%2Fconnect.facebook.net%2Fen_US%2Fsdk.js&#038;urls[]=https%3A%2F%2Fassets.pinterest.com%2Fjs%2Fpinit.js&#038;urls[]=https%3A%2F%2Fpub.doubleverify.com%2Fdvtag%2F29287203%2FDV1106009%2Fpub.js\" type=\"text\/javascript\" async defer data-osano=\"ESSENTIAL\"><\/script><script async src=\"\/\/www.tiktok.com\/embed.js\"><\/script><br \/>\n<br \/><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6606220950177433\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- ItShrt Hip Hop Magizine News -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-6606220950177433\"\r\n     data-ad-slot=\"9431463036\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>North West signs with independent music company Gamma, the same label that is releasing Ye&#8216;s upcoming new album, Bully. According<\/p>\n","protected":false},"author":1,"featured_media":55270,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[39],"class_list":["post-55269","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>North West Signs With Gamma, Same Label Ye Is Collaborating With - Hip Hop News<\/title>\n<meta name=\"description\" content=\"North West has signed with Gamma, the same independent music label that Ye is teaming up with for his 12th studio album, Bully.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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West signs with independent music company Gamma, the same label that is releasing Ye&#8216;s upcoming new album, Bully. 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