{"id":30753,"date":"2025-06-28T17:30:55","date_gmt":"2025-06-28T17:30:55","guid":{"rendered":"https:\/\/site.itshrt.com\/hiphopmagizine\/sl-green-caesars-entertainment-roc-nation-and-live-nation-submit-proposal-for-caesars-palace-times-square\/"},"modified":"2025-06-28T17:30:55","modified_gmt":"2025-06-28T17:30:55","slug":"sl-green-caesars-entertainment-roc-nation-and-live-nation-submit-proposal-for-caesars-palace-times-square","status":"publish","type":"post","link":"https:\/\/site.itshrt.com\/hiphopmagizine\/sl-green-caesars-entertainment-roc-nation-and-live-nation-submit-proposal-for-caesars-palace-times-square\/","title":{"rendered":"SL Green, Caesars Entertainment, Roc Nation and Live Nation Submit Proposal For Caesars Palace Times Square."},"content":{"rendered":"<p> <script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6606220950177433\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- ItShrt Hip Hop Magizine News -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-6606220950177433\"\r\n     data-ad-slot=\"9431463036\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><br \/>\n<\/p>\n<div>\n<p><span style=\"color: #000000;\">SL Green, Caesars Entertainment, Roc Nation and Live Nation submitted the official proposal for Caesars Palace Times Square (CPTS), formally kicking off a bid to bring the world\u2019s top gaming, entertainment and hotel venue to the heart of the iconic Times Square entertainment district.<\/span><\/p>\n<p><span style=\"color: #000000;\">The proposal would transform an existing office building at 1515 Broadway into a 992-room, five-star hotel, with restaurants featuring local and international culinary innovation, a wellness retreat, world-class gaming and the hottest nightclubs and entertainment curated by Roc Nation. Designed to create transformative excess demand for local hotel rooms, restaurants, retail and entertainment, CPTS will create an economic halo effect for hundreds of existing establishments in neighboring communities, driving more than $26 billion in new spending. By adaptively re-using an existing building easily accessible by more forms of public transportation than any other bidder, CPTS takes an approach that is both the most sustainable and fastest to market.<\/span><\/p>\n<p><span style=\"color: #000000;\">The coalition supporting the bid now includes more than 200 organizations and businesses including local restaurants, hotels, residents, unions and Broadway stakeholders who stand to benefit from\u2014rather than compete with\u2014this exciting new project. Benefits include:<\/span><\/p>\n<ul class=\"bwlistdisc\">\n<li><span style=\"color: #000000;\"><b>$250 million in community benefits:<\/b>\u00a0Caesars Palace Times Square is committing $250 million directly to community projects. That will include a transformative, $81 million public safety plan for the surrounding neighborhood designed by former NYPD Commissioner Bill Bratton. It also includes $15 million for a new civil rights museum spearheaded by the Civil Rights Foundation, the establishment of the Manhattan Plaza Capital Trust and $5 million to support the development of the Callen-Lorde Center for Excellence in Sexual Health.<\/span><\/li>\n<li><span style=\"color: #000000;\"><b>$225 million for Broadway<\/b>: More than 835,000 additional Broadway tickets are projected to be sold annually as a result of the project\u2019s boost to demand overall, generating $124 million in annual revenue. Additionally, Broadway workers stand to gain tremendously from direct community investment, including a $32 million investment in child care, student and medical debt assistance, and rent support for Broadway workers as well as $20 million to purchase Broadway tickets for underserved families.<\/span><\/li>\n<li><span style=\"color: #000000;\"><b>Unprecedented revenue for City and State<\/b>: As the fastest-to-market new gaming proposal, Caesars Palace Times Square is projected to generate transformative economic benefits for New York City and State, with over $7 billion in direct tax and fee revenue and $26.7 billion in local economic impact in its first ten years alone.<\/span><\/li>\n<li><span style=\"color: #000000;\"><b>Thousands of direct, good-paying jobs<\/b>: The project will directly support more than 3,000 construction jobs and 3,800 permanent CPTS jobs, the vast majority of which are unionized and will be filled by New Yorkers. These permanent hospitality jobs have an average compensation of approximately $120,000 a year when factoring in tips and Caesars\u2019 comprehensive benefits.<\/span><\/li>\n<li><span style=\"color: #000000;\"><b>An economic halo effect<\/b>: CPTS creates long-term demand far beyond its own supply: guests are expected to generate excess demand for more than 13 million meals annually at local restaurants, over 2,400 hotel rooms each night in surrounding hotels, and more than $880 million in incremental annual retail purchases. Through the Caesars Rewards program, over 165 local businesses have already partnered to accept rewards points to ensure the project uplifts the existing Times Square economy rather than competing with it.<\/span><\/li>\n<li><span style=\"color: #000000;\"><b>Ownership Diversity<\/b>: By utilizing Cadre\u2019s unparalleled platform for reaching various individual investors at all income levels, in partnership with Rev. Al Sharpton, CPTS will empower local New York households with opportunities starting as low as $500. Historically, real estate investment has been out of reach for low-income New Yorkers, who have been underserved from opportunities of this scale.<\/span><\/li>\n<li><span style=\"color: #000000;\"><b>By New Yorkers, for New Yorkers<\/b>: CPTS is a project built by New Yorkers with deep roots in the city\u2014led by SL Green, Manhattan\u2019s largest office landlord; Caesars Entertainment, which operates a successful sportsbook delivering significant tax revenues in New York; Roc Nation, the global entertainment powerhouse founded in New York by Jay-Z; and Live Nation, the world\u2019s leading live entertainment company with a longstanding presence in Times Square through existing venues. The project is more than just a speculative venture by outsiders\u2014it\u2019s a seamless addition to our state\u2019s economic and cultural engine that uplifts local businesses, honors neighborhood character, promotes diversity, and strengthens the future of Times Square for all New Yorkers.<\/span><\/li>\n<li><span style=\"color: #000000;\"><b>Commitment to responsible gaming<\/b>: Caesars will bring its pioneering and well-recognized programs to mitigate problem gambling to CPTS. The programs are guided by the philosophy of ensuring that every guest enjoys their gaming experience for the right reason; to simply have fun. Caesars continues to set the standard for Responsible Gaming in the industry. CPTS goes a step further by committing to having no gaming activity on the ground floor, nor will any tables or gaming devices be visible from the street.<\/span><\/li>\n<\/ul>\n<p><strong><span style=\"color: #000000;\">Key stats for Caesars Palace Times Square:<\/span><\/strong><\/p>\n<ul class=\"bwlistdisc\">\n<li><span style=\"color: #000000;\">$5.4 billion in total direct investment<\/span><\/li>\n<li><span style=\"color: #000000;\">$23.2 billion+ in Gross Gaming Revenue (GGR) in the first 10 years of operation<\/span><\/li>\n<li><span style=\"color: #000000;\">3,800+ permanent jobs at CPTS, the vast majority to be filled by New Yorkers<\/span><\/li>\n<li><span style=\"color: #000000;\">3,000+ construction jobs<\/span><\/li>\n<li><span style=\"color: #000000;\">$7 billion in direct tax revenue in the first 10 years of operation<\/span><\/li>\n<li><span style=\"color: #000000;\">$26.7 billion in local economic activity in the first 10 years of operation<\/span><\/li>\n<li><span style=\"color: #000000;\">992 hotel rooms, 150,000+ square feet of gaming, Caesars Sportsbook at The 40\/40 Club, the luxurious Qua Baths &amp; Spa<\/span><\/li>\n<li><span style=\"color: #000000;\">Restaurants from renowned chefs including Daniel Boulud, Gordon Ramsay, Bobby Flay, Melba Wilson and Lucali\u2019s<\/span><\/li>\n<li><span style=\"color: #000000;\">Reimagined and newly renovated Broadway theater<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #000000;\">\u201cToday\u2019s submission represents years of hard work, partnership, and belief in New York City\u2019s future,\u201d\u00a0<b>said Brett Herschenfeld, Executive Vice President of SL Green Realty and project lead<\/b>. \u201cCaesars Palace Times Square is the only proposal that can be delivered quickly, is transit-accessible and sustainable while maximizing economic impact for New Yorkers. Most importantly, it\u2019s the only one designed the New York way: prioritizing community investment and collaboration over competition in the heart of New York City. We\u2019re proud to stand with Caesars, Roc Nation and Live Nation to deliver a world-class entertainment and gaming destination that strengthens Times Square and serves all New Yorkers.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cCaesars Palace Times Square builds on a long history of building world-class destinations that drive tourism, create jobs, and deliver lasting value to the communities we serve,\u201d said<b>\u00a0Thomas R. Reeg, CEO of Caesars Entertainment<\/b>. \u201cNew Yorkers have the opportunity to do something truly extraordinary right in the heart of the most iconic entertainment district in the world. This proposal brings together an unmatched location, unmatched access, and unmatched team to deliver a project worthy of New York.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cCaesars Palace Times Square is about more than gaming\u2014it\u2019s about investing in the soul of New York City,\u201d\u00a0<b>said Desiree Perez, CEO of Roc Nation<\/b>. \u201cThis unbeatable project will bring new energy to the heart of Manhattan while expanding opportunities for local businesses, artists, and residents. Roc Nation is proud to be part of a team that\u2019s building something so inclusive and deeply connected to the people and our NYC community.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cWhen we talk about this project, SL Green and Caesars building a casino here in Times Square \u2014 it\u2019s nothing but smart,\u201d said\u00a0Mike Hellstrom, Vice President and Eastern Regional Manager, LIUNA\/Mason Tenders\/Local 79<b>.<\/b>\u00a0\u201cIt\u2019s the best bet that New York can make in authorising and approving a casino license: right here in Times Square.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cI am proud to support Caesars Palace Times Square because I understand how it will benefit New Yorkers across the city and create opportunity for all of our communities,\u201d said\u00a0Assembly Member Jordan Wright.\u201dMy constituents wake up every day facing an affordability crisis that threatens to push them out of the city they\u2019ve called home for generations. This project will face that crisis head-on \u2013 it\u2019s a lifeline for working-class New Yorkers that will provide thousands of good-paying union jobs and bring in new revenue and long-term economic stability for working people \u2013 not just in Midtown, but in every borough.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cFor the largest local union of musicians in the world and others, the choice is clear: it\u2019s Caesars Palace Times Square,\u201d said\u00a0Harvey Mars, Recording Vice President of Local 802 AFM.\u00a0\u201cThere is no Times Square without a thriving Broadway, and this project will not only create desperately needed jobs for our members, but also bring critical benefits like student debt assistance, rental aid, and childcare support \u2013 helping artists survive and thrive in New York City. The team behind the project has committed to becoming a true partner to everyone in the live performance community when they win a gaming license including Broadway\u2019s theater owners, producers, stagehands, charitable organizations and the millions who come to Times Square to enjoy our shows, and that\u2019s why we\u2019re proud to say yes to Caesars Palace Times Square.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cSL Green has made it clear that they intend to be good neighbors and collaborators. They\u2019ve put in considerable effort to genuinely understand the ecosystem they\u2019re entering so they can become positive contributors to a better Times Square and a better Broadway \u2013 better for New Yorkers, better for visitors, and better for the Equity actors and stage managers who make Broadway the premier destination it is.\u201d \u2013\u00a0Actors\u2019 Equity Association<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cThe day Caesars Palace Times Square gets the green light is the day we unlock thousands of local, good-paying jobs,\u201d said\u00a0Dajaire Blunt, member of LIUNA.\u00a0\u201cThis project is a once-in-a-generation chance to revitalize one of the most iconic neighborhoods in the world. The hardworking union construction workers support Caesars Palace Times Square and we are ready to get to work.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cLaborers are the skilled hands and proud hearts that built New York City and we are excited about Caesars Palace Times Square,\u201d said\u00a0Noel Holliday, member of LIUNA.\u00a0\u201cThe folks behind Caesars Palace Times Square have shown us real respect \u2013 with commitments to local hiring, apprenticeship programs, and union labor from start to finish. We are ready to support this project and back that commitment up with real work.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cCaesars Palace Times Square represents more than just a project \u2013 it\u2019s an investment in the working people who keep New York running,\u201d\u00a0said John Santos, Secretary-Treasurer of 32BJ SEIU.\u00a0\u201cBy creating thousands of good-paying union jobs across the trades and service industry, this project offers real careers, real benefits, and real respect for labor. SL Green, Caesars Entertainment, and Roc Nation have been at the table with unions from day one, and their commitment to local hiring and union jobs is exactly what New York City needs.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cAs a restaurateur and small business owner, I am proud to support Caesars Palace Times Square because I know it will benefit restaurants across our city and help our industry and communities thrive,\u201d said\u00a0Beatrice Ajaero, Founder and Owner of Nneji.\u00a0\u201cThis project will help drive more customers to restaurants across the city and with the best-in-class Caesars rewards program, they are making it easy for all of us to support each other. This project is a win-win and I am excited to see it support communities from Times Square, to Astoria, and beyond.\u201d<\/span><\/p>\n<p>\u00a0<\/p>\n<div id=\"attachment_55437\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-55437 size-full\" alt=\"\" width=\"800\" height=\"450\" srcset=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/MOTIV-2030.jpg 800w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/MOTIV-2030-300x169.jpg 300w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/MOTIV-2030-768x432.jpg 768w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/MOTIV-2030-267x150.jpg 267w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/MOTIV-2030-600x338.jpg 600w\" data-lazy-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/MOTIV-2030.jpg\"\/><img decoding=\"async\" class=\"wp-image-55437 size-full\" src=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/MOTIV-2030.jpg\" alt=\"\" width=\"800\" height=\"450\" srcset=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/MOTIV-2030.jpg 800w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/MOTIV-2030-300x169.jpg 300w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/MOTIV-2030-768x432.jpg 768w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/MOTIV-2030-267x150.jpg 267w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/MOTIV-2030-600x338.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\"\/><\/p>\n<p class=\"wp-caption-text\">Image by Motiv<\/p>\n<\/div>\n<p><span style=\"color: #000000;\">\u201cTimes Square has always thrived when all of its partners collaborate for the benefit of all,\u201d said\u00a0Matt Goldman, Executive Director of The Town Hall, a historic, nonprofit venue in Times Square.\u00a0\u201cThis project brings more audiences, more support, and more investment to the existing venues that define this neighborhood. We enthusiastically support Caesar\u2019s bid to make the engine of New York City\u2019s economy and culture even stronger and more vibrant.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cAs someone who was born, bred, and buttered in Harlem, a small business owner, and President Emeritus of the NYC Hospitality Alliance, I\u2019m proud to support Caesars Palace Times Square,\u201d said\u00a0Melba Wilson, Founder of Melba\u2019s Restaurants.\u00a0\u201cAs a lifelong New Yorker, I\u2019ve seen firsthand what our city has endured in recent years, and I believe that Caesars Palace Times Square will help energize and revitalize the city for the future. This project will spark new tourism and economic activity for restaurants across the five boroughs. Thanks to unmatched access to public transportation, visitors heading to Caesars Palace Times Square can easily make their way around the five boroughs to dine at one of the over 20,000 eateries in the city \u2013 just as the union workers building and working in it can head home with ease after a day\u2019s work.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cOn behalf of Wyndham Hotels &amp; Resorts and our more than 40 hotels throughout New York City, we are proud to back the Caesars Palace Times Square bid,\u201d said\u00a0Maire Griffin, Senior Vice President of Global Communications at Wyndham Hotels &amp; Resorts.\u00a0\u201cAs a fellow New Yorker, one thing is clear: Times Square is the epicenter of entertainment in New York City, a global magnet drawing millions of visitors annually, and of all of the casino proposal locations, Times Square makes the most sense as an established hub for tourism. Wyndham\u2019s franchisees look forward to sharing our warm Wyndham welcome with all of the new visitors this facility will attract, and we are more than ready to accommodate these guests making sure they can experience all Times Square has to offer.\u201d<\/span><\/p>\n<p>\u00a0<\/p>\n<div id=\"attachment_55438\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-55438 size-full\" alt=\"\" width=\"800\" height=\"612\" srcset=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/CasinoEntrance.jpg 800w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/CasinoEntrance-300x230.jpg 300w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/CasinoEntrance-768x588.jpg 768w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/CasinoEntrance-196x150.jpg 196w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/CasinoEntrance-600x459.jpg 600w\" data-lazy-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/CasinoEntrance.jpg\"\/><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-55438 size-full\" src=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/CasinoEntrance.jpg\" alt=\"\" width=\"800\" height=\"612\" srcset=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/CasinoEntrance.jpg 800w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/CasinoEntrance-300x230.jpg 300w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/CasinoEntrance-768x588.jpg 768w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/CasinoEntrance-196x150.jpg 196w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/CasinoEntrance-600x459.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\"\/><\/p>\n<p class=\"wp-caption-text\">Image by Binyan Studios<\/p>\n<\/div>\n<p>\u00a0<\/p>\n<p><span style=\"color: #000000;\">\u201cNew York City\u2019s hospitality industry is powered by hardworking servers, cooks, bartenders, dishwashers and more who\u2019ve kept this city going through its toughest times. Caesars Palace Times Square is the reward they deserve, and they were proud to show up today,\u201d\u00a0said Andrew Rigie, Executive Director of the NYC Hospitality Alliance. \u201cIt will bring new customers, new energy, and most importantly, new jobs to the heart of our hospitality sector. And by bringing powerful Caesars Rewards partnership opportunities to New York restaurants and bars, our local businesses will see the direct benefit of this transformative project.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cAt the New York State Latino Restaurant Association, we are proud to support Caesars Palace Times Square,\u201d said\u00a0Sandra Jaquez, New York State Latino Restaurant Association<b>.<\/b>\u00a0\u201cOur mission is to uplift and empower minority- and immigrant-owned restaurants through partnerships that fuel recovery and long-term growth and we see this project as a partner that will do exactly that. Caesars Palace Times Square will bring new foot traffic, tourism, and economic vitality to the businesses that make this city thrive.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cCallen-Lorde is proud to support Caesars Palace Times Square because we believe in its commitment to not only the LGBTQ+ community, but communities across New York,\u201d said\u00a0Donnie Roberts, Executive Vice President for Development and Communications at Callen-Lorde<b>.<\/b>\u00a0\u201cThis project\u2019s $5 million investment will help us build a new Callen-Lorde Center for Excellence in Sexual Health in Hell\u2019s Kitchen, expanding access to critical services like rapid STI and HIV testing and PrEP. We\u2019re ready to say yes to Caesars Palace Times Square and hit the ground running to provide culturally competent, compassionate care to even more New Yorkers.\u201d<\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>To see and download the full executive summary of the bid, <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/06\/CPTS-RFA-Executive-Summary.pdf\" target=\"_blank\" rel=\"noopener\">CLICK HERE<\/a><\/span><\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><!-- CONTENT END 1 -->\n\t\t\t\t\t\t\t\t\t<\/div>\n<script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6606220950177433\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- ItShrt Hip Hop Magizine News -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-6606220950177433\"\r\n     data-ad-slot=\"9431463036\"\r\n     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