{"id":14304,"date":"2025-04-07T23:01:07","date_gmt":"2025-04-07T23:01:07","guid":{"rendered":"https:\/\/site.itshrt.com\/hiphopmagizine\/nicki-minaj-and-footwear-brand-loci-present-dopamine\/"},"modified":"2025-04-07T23:01:07","modified_gmt":"2025-04-07T23:01:07","slug":"nicki-minaj-and-footwear-brand-loci-present-dopamine","status":"publish","type":"post","link":"https:\/\/site.itshrt.com\/hiphopmagizine\/nicki-minaj-and-footwear-brand-loci-present-dopamine\/","title":{"rendered":"Nicki Minaj And Footwear Brand, L\u00d8CI Present \u201cD\u00d8PAMINE\u201d"},"content":{"rendered":"<p> <script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6606220950177433\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- ItShrt Hip Hop Magizine News -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-6606220950177433\"\r\n     data-ad-slot=\"9431463036\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><br \/>\n<\/p>\n<div>\n<p><span style=\"color: #000000;\">Nicki Minaj and footwear brand, L\u00d8CI have launched the second drop of their best-selling sneaker line. The new range entitled D\u00d8PAMINE is a limited-edition collection blending performance with fashion-forward design.<\/span><\/p>\n<p><span style=\"color: #000000;\">As a key equity owner in L\u00d8CI, global superstar Nicki Minaj plays an integral role in the brand\u2019s creative direction as it continues to grow, cementing itself as a premier Black-owned business. The D\u00d8PAMINE collection encapsulates Nicki\u2019s drive as an artist, fashion icon, and businesswoman, breaking boundaries in every aspect.<\/span><\/p>\n<p><span style=\"color: #000000;\">\u201cThe name Dopamine signifies that beautiful rush you feel when you\u2019re at your happiest place &amp; higher self. Evolving &amp; transcending to the highest heights- on your terms. It\u2019s just you &amp; nature. Just you in that reflection. What will you give today? Will you walk or will you run? We can\u2019t just stand here. These comfortable, yet flyer than fly sneakers fit everyone so well. I absolutely LOVE this style. I can\u2019t emphasize that enough. It\u2019s been so wonderful working with this team @ L\u00d8CI. I\u2019m grateful &amp; so proud of the creatives. We\u2019ll continue to up the ante for you guys. You\u2019re worth it. I love you, Barbz.\u201d \u2013 Nicki Minaj<\/span><\/p>\n<p><span style=\"color: #000000;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-52383\" alt=\"\" width=\"600\" height=\"750\" srcset=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/04\/LOCI_x_Nicki_Minaj.jpg 600w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/04\/LOCI_x_Nicki_Minaj-240x300.jpg 240w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/04\/LOCI_x_Nicki_Minaj-120x150.jpg 120w\" data-lazy-sizes=\"(max-width: 600px) 100vw, 600px\" src=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/04\/LOCI_x_Nicki_Minaj.jpg\"\/><img decoding=\"async\" class=\"aligncenter size-full wp-image-52383\" src=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/04\/LOCI_x_Nicki_Minaj.jpg\" alt=\"\" width=\"600\" height=\"750\" srcset=\"https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/04\/LOCI_x_Nicki_Minaj.jpg 600w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/04\/LOCI_x_Nicki_Minaj-240x300.jpg 240w, https:\/\/rapindustry.com\/wp-content\/uploads\/2025\/04\/LOCI_x_Nicki_Minaj-120x150.jpg 120w\" sizes=\"(max-width: 600px) 100vw, 600px\"\/><\/span><\/p>\n<p><span style=\"color: #000000;\">The new collection features a bold, multi-textured upper, dynamic oversized lacing and a chunky sculpted EVA midsole for superior cushioning and impact. D\u00d8PAMINE will be available in five colorways, crafted from L\u00d8CI\u2019s innovative next-gen material.<\/span><\/p>\n<p><span style=\"color: #000000;\">These 100% vegan sneakers are engineered from recycled ocean plastic, actively repurposing 20 plastic bottles per pair to help combat ocean and landfill waste. The collection is priced at $145 USD.<\/span><\/p>\n<p><span style=\"color: #000000;\">L\u00d8CI, a UK-based footwear brand founded in 2021 by two brothers, Emmanuel and Frank Eribo, has experienced rapid growth since its founding due to the popularity of their sneakers with celebrities around the world. With a vision to challenge conventional design, L\u00d8CI quickly gained traction with its use of vegan materials and eco-conscious approach to footwear.<\/span><\/p>\n<p><span style=\"color: #000000;\">L\u00d8CI CEO, Emmanuel Eribo, adds, \u201cCollaborating with Nicki Minaj has been an incredible experience. She brings an unmatched level of creativity and vision to everything she does, and with D\u00d8PAMINE, we\u2019re excited to see that vision come to life. This collection reflects not only her bold style but also the way she pushes boundaries \u2014 something we at L\u00d8CI believe in every day.\u201d<\/span><\/p>\n<p><!-- CONTENT END 1 -->\n\t\t\t\t\t\t\t\t\t<\/div>\n<script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-6606220950177433\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- ItShrt Hip Hop Magizine News -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-6606220950177433\"\r\n     data-ad-slot=\"9431463036\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\n","protected":false},"excerpt":{"rendered":"<p>Nicki Minaj and footwear brand, L\u00d8CI have launched the second drop of their best-selling sneaker line. The new range entitled<\/p>\n","protected":false},"author":1,"featured_media":14305,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[58,39,1497],"class_list":["post-14304","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-behind-the-scenes","tag-news","tag-nicki-minaj"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nicki Minaj And Footwear Brand, L\u00d8CI Present \u201cD\u00d8PAMINE\u201d - Hip Hop News<\/title>\n<meta name=\"description\" content=\"&quot;It&#039;s been so wonderful working with this team @ L\u00d8CI. 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